Dual Pricing vs Cash Discount - The Real Truth of the Matter

Dual Pricing is the bourgeoise cousin of Cash Discount. While both yields approximately the same cost, dual pricing will be totally legal with Mastercard and Visa. Cash discount is not exactly there yet. Let's navigate why. - Alecia Chrin, President, Panther Processing

When cash discount hit the street about 3 - 4 years ago, one of the biggest push backs was the issue of consumer paid processing charges. Over time, we have viewed that as to be a theory, not reality. Most merchants saw no issue from their clients regarding the increased costs associated with purchasing at cash discount establishments.

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